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Lloyds Says Not Every AI Use Is Worth It. I Agree.
Image Generated with Chatgpt showcasing this Blog Intent Honestly, this was one of the most refreshing things I have heard a big brand marketer say all year. At Marketing Week's Festival of Marketing on 14 October, Lloyds' chief customer and experience officer, Suresh Balaji, stood on stage and asked the audience to put a hand up if they thought the bank's AI videos were low-quality AI content. Plenty of hands went up, and he told them to be honest. Then he admitted the bank

Faryal Raza Bhatti
3 days ago6 min read
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