Your Search Traffic Is Dropping: Here's Why and What to Do About It
Marketers!!!!! I see you. You opened Google Search Console this morning. You looked at the clicks graph. And where you used to see 1,000 clicks a day, you are now seeing 500. I understand the loss. Genuinely. That traffic took years to build. And watching it drop without changing a single thing feels unfair, because in a sense, it is. But let me tell you what is actually happening. And more importantly, what you need to do about it. Because the marketers who adapt fast are th
Jul 227 min read
What Is Claude Fable 5, Why Was It Taken Down, and Why Is It Back?
Claude Fable 5 launched June 9, got pulled by the US government three days later, and came back July 1. Here's the full story, what it actually does, and what it means for marketers and business owners.
Jul 28 min read
Typo Marketing: What It Is and Does It Actually Work?
Image generated via Chatgpt.com Tbh, when I first came across the term "typo marketing" I genuinely thought it was a joke. Brands are deliberatly (just like what I did here), making mistakes on purpose, and calling it a strategy. And then I looked at what was actually happening, and I get it completely & I did adapt it, and if you have not today, you should! You are missing out my fellow marketer. What Is Typo Marketing? Typo marketing is exactly what it sounds like. Brands i
Jul 16 min read
